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woman meditating

Live Kirei

A gentle, sustainable, more beautiful way of life, for the future of our families and the planet.

EMPOWERING CHANGE

The MyKirei by KAO brand is designed to help people live a more beautiful life, inside and out. Our products help people make their own lives clean and beautiful without compromising the beauty and cleanliness of the world around them. But our commitment doesn’t end there. We recognize that we are all connected and by taking positive actions, we can inspire a wave of good in our society.

SHINY HAIR SECRETS FROM JAPAN
Japanese women have perfected and passed down haircare rituals that create beautifully glossy strands for centuries. Here's how you can try them for yourself.

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GET YOUR ENTIRE FAMILY TO PRACTICE GOOD HANDWASHING HABITS
We know that frequent handwashing is one of the best ways to prevent the spread of germs. These doctor-approved strategies will help motivate everyone in your house to be diligent hand washers.

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4 BEST WAYS TO SOOTHE DRY HANDS
They're your vessels of touch and connection-and so worthy of TLC. We rounded up easy, dermatologist-approved remedies for treating and caring for irritated hands-even when skin is eczema-prone.

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3 WAYS PEONY IMPROVES YOUR SKIN
One of the most beautiful flowers, the peony, can work some incredible magic on your skin. Here's how you can reap all of its soft, smooth, radiant benefits. 

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HOW TO CREATE KAWAII IN YOUR LIFE AND YOUR HOME
The Japanese word "kawaii" translates to "cute" in English, and kawaii is ingrained in Japan's culture. It is the culture of cuteness. Things that are childlike, innocent, playful, and downright adorable are kawaii, and they are everywhere. 

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HOW TO DETANGLE HAIR LIKE A PRO
Oh, what a tangled web we weave when we’re overzealous with our combing and brushing techniques. To unfurl hair gently and avoid knots in the first place, follow these tried-and-true expert tips.

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5 TOP REASONS TO USE RICE WATER FOR HAIR
Can it help hair grow? Will it strengthen and soften my strands? Do I have to cook a batch to get all the goodness? We rounded up the research to bring you the facts about the hair benefits of rice water.

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